PLKIDZ is an educational augmented reality mobile application. It teaches alphabet, names of exotic animals and four languages. At the basis of the project lay colorful cards with beautiful illustrations of animals one can purchase in selected outlets and shops. From alligator through elephant to zebra all the cards correspond with their respective letters. This way we incorporated the most popular art of memory to the game. Thanks to our PLKIDZ app the animals on the cards come to life. All 26 animals are animated in 3D and have the real voices of animals.
The app was targeted at the Middle Eastern market where there are a couple of main languages. This is why the app allows four languages in which all the names can be played and spoken including Arabic, English, French and German. All of these functions, backed up by social media and gamification mechanisms, make the app an amazing companion for every child – the youngest can learn the alphabet in a playful while the slightly older can learn the names of their favorite animals in four different languages. All of this thanks to the magic of augmented reality! The app is available on Android and iOS.